Designing an exciting journey through the the master plan of Des Moines, Iowa's largest corporate campus

Client

OPN Architects

Services

Editorial Direction

Editorial Design

Writing

Illustration

project overview

A blueprint for success

Modern architects are concerned with the creation of highly functional, beautiful spaces. Behind that beautiful simplicity lie complex processes. Tasked with helping one high profile architecture firm provide stakeholders with an executive overview of their multi-million dollar master planning project, we sifted through and organized thousands of pages of raw research into a simplified and engaging narrative. The design of the book captures both the sheer enormity and fine intricacy of the project’s undertaking. Clean layouts and conceptual illustrations elevate the content and frame key ideas.

Blueprint cover
Blueprint icon 1
Blueprint icon 2
Blueprint icon 3
Blueprint icon 4
Blueprint icon 5
Blueprint icon 6
Blueprint toc
Blueprint title
Blueprint goals
Blueprint vin
Blueprint chapters
Blueprint type openers
Blueprint buildings 1
Blueprint buildings 2
Blueprint buildings 3
Blueprint blue breaker
Blueprint pie graph
Blueprint execution 1
Blueprint execution 2
Blueprint execution 3
Blueprint execution 4
Blueprint blue breaker 2
Blueprint vin 2
Blueprint navy spread
Blueprint charting left
Blueprint charting right
Blueprint orange breaker
Blueprint bargraph