Nominated in 2002 as one of Print Magazine's top 20 graphic designers in the United States under the age of 30, Chad Johnston is one of the Midwest's premier design talents. Chad received his Bachelor of Fine Arts in Graphic Design from Iowa State University in May of 1996 and since has lead a career dedicated to the advancement of the design profession. His work has been recognized internationally, nationally and regionally by some of the most respected design organizations and publications. In 2004, Chad established Measure to be the premiere regional destination for communication design services. Chad is a frequent guest lecturer on professional practice and design business at the Iowa State University College of Design.
Great communication design. No bones about it. Design is essential to communicating effectively. Our work is driven by the awesome and transformative power of design and the enduring value that power brings to all who embrace it.
WE ONLY WORK ONE WAY:
BACKWARDS
Design doesn't start with a solution, it ends with one. Visualizing the final outcome is the best way to go about designing a solution. Sometimes this means taking a different path than initially planned, but it always means ending up where you need to be.
WE ONLY HAVE ONE CAPABILITY:
GREAT DESIGN
Brand design, identity design, web design, editorial design, experience design, categorize our work any way you like, but it's all great design (award-winning, even). We're design experts and we apply that expertise to any medium that solves the problem, even if we have to invent a new one.
WE ONLY HAVE ONE GOAL:
PERFECTION
We appreciate well-made things and demand nothing less from our work. When it comes to your brand, "good enough" probably isn't. An idea is only as good as its execution and our meticulous attention to detail ensures great solutions never fall victim to poor craftsmanship.
WE ONLY HAVE ONE TYPE OF CLIENT:
SATISFIED
We add value to business of any size or nature with thoughtful and strategic design. Unique businesses have unique problems and we're experts at engineering high-level solutions to meet the individual needs of our clients.


Austin graduated from Iowa State University's Graphic Design program in 2005 with academic distinction and honors, receiving the Dean's Award for Extraordinary Performance as well as being the student representative for the ISU College of Design at the 2005 University commencement ceremony. Professionally, Austin excels in deconstructing communication problems and in delivering highly conceptual, demanding and well processed solutions. With his work having garnished the cover of Communication Arts 48th Design Annual, Austin is recognized as among the best young print and identity designers in the nation. Beyond his award-winning design skills, Austin is an exceptional writer and strategist and has successfully helped a variety of clients define their positioning in unique ways.

Michael received his Bachelor of Fine Arts from Iowa State University's graphic design program in 2011, graduating with academic distinction and a host of juried awards and nominations, including the Michelle Pinkston Design Scholarship as well as publication in a 2009 joint exhibition between Iowa State and Keimyung University in South Korea. An exceptional technical designer and critical thinker, Michael approaches conventional tasks in unconventional ways—developing unique solutions for complex problems through calculated strategy and imagination. Michael's technical curiosity and zeal for fresh ideas allow him to offer clients refined solutions in a range of media from print to web to animation and beyond.
David Stone has over 15 years of professional managerial experience, managing staff and budgets for a variety of small and larger businesses. David is also a small business entrepreneur, running a successful family floral business, Occasions, for the past 7 years. David's budgetary and benefits management skills are a valued asset to Measure and its staff.


